Transforming Customer Service Operations
Actionable insights and experience to drive better customer outcomes

Rethink Solutions is a boutique consulting firm led by David Murfet, specialising in strategic advice, consulting and product solutions to help businesses deliver better customer outcomes and financial performance.
The company partners with select firms to provide expertise and practical solutions in customer experience, operational excellence, digital transformation and strategic planning.
David’s 25+ years of ‘lived experience’ across Strategy, Operations, Project Delivery, Marketing, and Sales brings a unique balance of strategic thinking, collaboration, and practical execution.
Discover how Rethink Solutions can help your business achieve its strategic goals and enhance its performance.
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